shanna (2)I’m Shanna, and I build businesses: both my own and other people’s.

My particular penchant is for web-based microbusinesses — the kind primarily run by a single person. My specialty lies in helping microbusiness owners (like you?) scale. Not like Mark Zuckerberg, or Tim Ferriss, or anybody like that. Despite what people assume, scaling doesn’t automatically mean huge. To me and to my people, scaling looks like:
  • Managing your focus so that you stop spinning like a top
  • Developing your mission so that marketing becomes easy
  • Systemize your business processes so that you can spend more time at your Best Work

Does that sound like the kind of scaling you could use?

Stick around and, little by little, you’ll learn the ropes of business management, planning, and growth. But more than that, you’ll learn to do them in a way that lines up with your values and goals.

Want To Go A Little Deeper?

If the vibe around here suits you (sweary, edgy, adamantly against taking life too seriously), I’d suggest you sign up for the CataLyst below.

It’s just like Change Catalyst, only more so.


Three times a month, you’ll get:

  • Hard-core advice on excellence in business, life and the immaculate integration thereof
  • Black-belt-level development theory delivered straight to your inbox. (Because, shit, why are you on this earth if not to become the best possible version of yourself in all aspects of your life?)

And as if all that wasn’t enough already, you’ll get first dibs on pretty much anything I’m doing with Change Catalyst.

“Capture the Spark”

Joel D Canfield | WriterI come to Shanna when I need honest feedback on my ideas, or when I’m looking for a commonsense process for managing my thinking. Shanna understands sparklebrains and knows how to capture the spark without putting it out.

Joel D Canfield | Writer

“Moving Forward”

Erin Kurup | Editor | Remade By Hand As an aspiring solo entrepreneur, I felt so lost amidst all the information out there and overwhelmed by all the moving parts starting a business entails that I didn’t even know where to start. I was absolutely amazed by how quickly Shanna helped me get things together, point myself in the right direction, and start moving forward toward my goals.

Erin Kurup | Editor | Remade By Hand


I knew where I wanted to get to in my business, but not how to get there. After doing the work Shanna suggested over a number of weeks, I’ve realised that in order to work out the how, I have to go right back to basics and hit the reset button. It’s exhilarating! Such major change from such a brief interaction is mind-blowing.

Elinor Predota | Interfaith Minister